Product Manager - Digital Channels Monetization

Description

RE/MAX is looking for a customer-focused, data-driven, Product Manager with experience monetizing consumer facing digital channels with new and dynamic advertising products and placements. As a team member working closely with an energetic agile team you will serve as the interface between our customers, development team, media agency and marketing team throughout the planning and product development process of our online advertising product deliverables. You will collaborate closely with internal and external customers to understand business goals and identify business problems that may be effectively resolved with new technology solutions. You will deliver measurable business results through product solutions that meet both market needs and company goals.

Essential Duties:

• Create new advertising products, formats and placements across our consumer facing digital landscape to enable our sales team to monetize traffic within RE/MAX media channels.
• Maintain ad formats and specifications for each of our digital channels
• Manage advertising performance reporting for our clients across web, email and social channels
• Oversee internal campaign reporting and metrics
• Gather feedback from our advertising partners and brands to further enhance RE/MAX’s advertisement offerings.
• Maintain catalog of accepted ad formats and sample ads for unit testing.
• Empower and collaborate with our engineers, other product managers and designers to build the best solutions possible
• Translate business and technical requirements into clear user stories for scrum teams to implement
• Serve as product champion, ensuring product usability, quality, and performance
• Plan, prioritize, and maintain a healthy product backlog that delivers maximum value for the customer while adhering to company strategy
• Be the product expert for your product(s)
• Participate in the scrum ceremonies, evaluate product progress, and communicate status & risks appropriately
• Provide vision and serve as a champion of customer perspectives to the scrum team
• Create and maintain release and application documentation for internal and external customers
• Constantly look for ways to improve our product management and product development processes

Qualifications & Skills:

Required

• Demonstratable experience creating new advertising product and placements for web, email, and social channels.
• Experience with the following Google products: GA4, GTM and Google Ad Manager
• Proven experience working with major brands, marketing departments, media agencies and other internal stakeholders
• Familiarity with defining audience segments used in ad products
• Familiarity with IAB ad formats and specifications, as well as standard IAB audience segments
• Strong client facing presence
• Experience managing multiple backlogs
• Strong technical background
• BS/BA degree in business, technology or related field
• Have extensive experience operating in an Agile Scrum environment to deliver quality products rapidly
• Ability to influence decision makers and work successfully in cross-functional teams
• Customer and data focused with a positive, professional attitude
• Strong documentation and communication skills
• Liveramp experience a plus

Desired

• Experience in real estate industry is a plus
• Proficiency in Atlassian Suite and product planning tools
• Certificate as Product Owner in Agile Development Scrum

Hire Range/Rate: $86,000 - $125,000

Actual compensation offered to candidate will be finalized at offer and may be above or below the posted range due to skill level, experience, industry specific knowledge, education/certifications, or geographic location. The offer rate represents one component of the RE/MAX Holdings total compensation package. Employees will also receive a number of benefits as listed below. Other compensation for this position may include bonus eligibility.

• Competitive Medical, Dental, and Vision benefits
• Retirement plans with optimal company match
• Annual bonus/merit opportunity
• Educational Assistance
• Mental Health support program
• M.O.R.E. Events offered in-person and virtually
• Mentorship program
• Employee Resource Groups
• Community Engagement
• Diversity, Equity, and Inclusion
• Parenting
• Remote
• Women at RE/MAX

RE/MAX, LLC & Motto Mortgage

Now is your chance to become part of a world-class, industry leading organization. RE/MAX Holdings, Inc. is a business that builds businesses. We provide the tools, education and tech to our real estate network, which includes RE/MAX and Motto Mortgage franchises, agents, brokers, and consumers. Join us and build a career where your contribution is heard, your innovative ideas are valued, and hard work and collaboration truly makes a difference. Nobody in the world sells more real estate than RE/MAX!*

RE/MAX Holdings, Inc. is proudly headquartered in Denver, Colorado. Certain roles may be location specific, however in addition to Colorado, we welcome qualified candidates in the following states: Arkansas, California, Florida, Georgia, Illinois, Massachusetts, Michigan, Ohio, and Texas!

RE/MAX Holdings, Inc. is proud to be an equal opportunity employer committed to diversity and inclusion, as well as non-discrimination in employment. All persons shall be afforded equal employment opportunity, and all qualified applicants receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, age, veteran status, disability unrelated to performing the essential task of the job or other legally protected categories. In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.

*As measured by transactions sides

Application Deadline: February 1, 2025